Launch Pitch and Execution

This culminating unit guides students through preparing and delivering a professional business pitch and translating that pitch into an actionable startup execution plan. Students synthesize prior learning to validate the business model, justify financial needs, and develop a short-term operational roadmap.

Learning Objectives

• Analyze peer and market feedback to refine the value proposition and customer segments of a student business concept
• Apply basic financial projections (revenue, expenses, and break-even) to justify initial funding needs and pricing assumptions
• Demonstrate a clear, professional oral and visual pitch that communicates problem, solution, target market, revenue model, and competitive advantage
• Evaluate operational readiness and produce a 90-day implementation plan with milestones, assigned roles, resource needs, and risk-mitigation strategies