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BMA: AI Strategy & Digital Transformation
Data and Models for Behavioral AI
Curriculum
1 Section
14 Lessons
30 hours
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Unit 2 — Data and Models for Behavioral AI
14
1.1
Experimentation
20 mins
1.2
How Much Data Are We Talking About? Lots and Lots
20 mins
1.3
You Do Not Need a Lot of Data to Get Started, You Need the MVD
20 mins
1.4
Asking the Right Questions, Again!
20 mins
1.5
Synthetic Data: What It Is and What It Isn’t
20 mins
1.6
Survey Data to the Rescue
20 mins
1.7
Classical AI
20 mins
1.8
ML
20 mins
1.9
Deep Learning
20 mins
1.10
Generative AI
20 mins
1.11
Machine Intelligence and Biologically Inspired Models
20 mins
1.12
Unleashing the Full Potential of AI: Beyond the Hype
20 mins
1.13
Rethinking Segmentation: Beyond Demographics and Life Stages
20 mins
1.14
Predicting Intent and Mapping Customer Journeys
20 mins
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