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BMA: Career, Entrepreneurship & Communication
Foundations of Business Communication
Curriculum
1 Section
29 Lessons
30 hours
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Unit 1 — Foundations of Business Communication
29
1.1
Understanding the Importance ofEffective Business Communication
20 mins
1.2
Checking Out Definitions of Communication
20 mins
1.3
Using Your Body to Communicate
20 mins
1.4
Exploring Communication Channels
20 mins
1.5
Recognizing the Difference between Hearing and Listening
20 mins
1.6
Making Curiosity Your Superpower
20 mins
1.7
Appreciating the Value of Reciprocity, Self-Disclosure, and Give-and-Take
20 mins
1.8
Making People Less Defensive and More Receptive
20 mins
1.9
Challenging the Status Quo
20 mins
1.10
Understanding Why Bragging Feels Icky and Shifting Your Mindset
20 mins
1.11
Comparing Presentation Types: Informative versus Persuasive
20 mins
1.12
Analyzing Your Audience
20 mins
1.13
Sizing Up the Stakeholders
20 mins
1.14
Knowing Your Desired Outcome
20 mins
1.15
Following Six Rules for Effective Feedback Conversations
20 mins
1.16
Exploring the Pros and Cons and Potential Outcomes of Conflicts
20 mins
1.17
Hoping It Won’t Happen or It’ll Blow Over: Not a Plan
20 mins
1.18
Landing Your Dream-Job Interview
20 mins
1.19
Getting Up to Speed on Team Fundamentals
20 mins
1.20
Understanding Intercultural Communication
20 mins
1.21
Generative AI
20 mins
1.22
Use Similes to Compare Unlike Objects
20 mins
1.23
Provide Platform Orientation
20 mins
1.24
Distinguishing Business Communication from Personal Communication
20 mins
1.25
Exploring Communication Models
20 mins
1.26
Keeping a Comfortable and Effective Distance
20 mins
1.27
Comparing Channels by How Rich They Are
20 mins
1.28
Understanding before Responding or Reacting
20 mins
1.29
Asking Questions to Extract Information and Clarify Your Understanding
20 mins
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