Operationalizing AI Value Management

This unit synthesizes prior coursework to operationalize AI-driven value across the enterprise, guiding students through creating a One Value Motion playbook and an AI Value Assistant that surfaces customer insights. Learners will build prototypes, model 10-year revenue and cost impacts, and design partner strategies to capture and scale value.

Learning Objectives

• Analyze customer lifecycle data and customer insight outputs to identify at least three AI-driven revenue or retention opportunities and quantify their expected impact
• Apply the One Value Motion Playbook to design a unified enterprise workflow that integrates the AI Value Assistant and partner touchpoints, producing a documented implementation plan
• Demonstrate the ability to build and deploy a working AI Value Assistant prototype that delivers actionable customer insights and integrates with one partner system or internal process
• Evaluate 10-year revenue, cost, and time-savings forecasts using scenario analysis and recommend at least two strategies to increase partner-captured value and operational efficiency